It’s no secret that men outnumber women in the business world. But recent data suggest that women are becoming more influential as executives, entrepreneurs, business owners, consumers and social-media users. Between 2000 and 2010, the number of female-owned businesses grew by 50% – a significantly bigger jump than that posted by small businesses overall. Additionally, comScore and Nielsen report that women comprise the majority of participants on the social web – from Facebook to Zynga to Twitter to Pinterest. And when it comes to purchasing clout, women control the purse strings: According to the Census Bureau, women manage 80% of consumer spending, or about $5 trillion dollars yearly.
The growing influence of women in business comes as no surprise to us – nor to the 11 female entrepreneurs featured below. Read on to learn about these stellar businesswomen and their tips for success.